Home > Strategies and Skill Development > Social Reasoning Strategy Families > Standard Setting > Literature Note - Standard Setting

What we are referring to as standard setting has to do with the process of making decisions between alternatives and the strategies that govern such decisions (Fischhoff, 2010; Payne & Bettman, 1988). As such it is concerned with the way in which goals and values motivate decisions (Kunda, 1990), and the way in which such standards for decision-making are adopted or selected. Decision-making is an important motivating factor in a wide range of genres, such as proposals, recommendations, business reports, and the like; these genres are relatively little emphasized in academic contexts, but play a very important role in a variety of specialized genres, including professional and business writing (Gotti, 2008).

Fischhoff, B. (2010). Judgment and decision-making. Wiley Interdisciplinary Review: Cognitive Science, 1(5), 724-735.

Gotti, M. (2008). Investigating specialized discourse. Bern, Switzerland: Peter Lang.

Kunda, Z. (1990). The case for motivated reasoning. Psychological Bulletin, 108(3), 480-498.

Payne, J. W., & Bettman, J. R. (1988). Adaptive strategy selection in decision-making. Journal of Experimental Psychology, Learning and Cognition, 14(3), 534-552.

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